Planning for Raising Equity Capital

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Raising equity capital is like painting a room. Most of the work is in the preparation, and when prepared correctly, the actual painting is quick and easy. This article, which appeared as a chapter in a book I wrote for Entrepreneur Media under agreement with it’s authors Dwayne Moyers and Art Beroff, details common pitfalls and a step by step approach leading up to a request for the check.

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