This article was written for financial services sales professionals affiliated with Interbay Funding. It explores some of the basic tenants of affinity selling, why it makes sense and the value it brings to the sales equation.
This primer on business incubators was written as a chapter in the book called Where’s the Money. I wrote the book under agreement with its’ authors Dwayne Moyers and Art Beroff and with Entrepreneur Media, Inc.
This article was written in partnership with several PriceWaterhouseCoopers partners and explored the use of data warehouses to understand client profitability.